![]() Marshal six sources of influence to make change inevitable Identify high-leverage behaviors that lead to rapid and profound changeĪpply strategies for changing both thoughts and actions You'll be taught each and every step of the influence process-including robust strategies for making change inevitable in your personal life, your business, and your world. We learn to cope rather than learning to influence.įrom the bestselling authors who taught the world how to have Crucial Conversations comes the new edition of Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. But most of us stop trying to make change happen because we believe it is too difficult, if not impossible. Whether you're a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life. This is what it takes to be an INFLUENCER. An INFLUENCER replaces bad behaviors with powerful new skills. CHANGE THE WORLD.Īn INFLUENCER leads change.
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